The Ranahan

These concepts were developed while working for MilesBrand, for a multifamily development in Austin, TX. The “Ranahan” is known as a top ranch hand or a good all-around cowboy. Someone in the know and a person you can count on. These traits are perfect for describing this new southwestern community. A strong personality and attitude draw the lively young professional demographic this place is designed for.

PROJECT ELEMENTS

  • Brand Positioning
  • Naming
  • Visual Language
  • Identity
  • Web
  • Marketing Materials